Job Description
The Role:
Manage marketing activities (promotion, brand awareness, campaigns, etc.) in the Americas region (Canada, USA, Mexico & Brazil) and interacting with the regional sales and cooperating with the global marketing team to implement programs and deliver solutions. Reporting to the Vice President of Sales, Marketing & Advanced Services, you will be responsible for:
Working together with the Americas business teams to uncover insights and strategies to develop and implement marketing and media campaigns for new and existing services.
Executing marketing initiatives and effectively utilizing resources to support consistent growth in existing and new regions.
Preparing short-term and long-term marketing schedules and identifying annual budget requirements and resource needs.
Understanding key marketing performance metrics and tracking tools to provide market research, competitive analyses, campaign results, and market tr...