Job Description
Overview
Join Westburne as a Bilingual Marketing Specialist and drive impactful B2B campaigns across Canada. This energetic role requires mastery in digital marketing and loyalty program management. As a crucial part of the marketing team, you will report to the Marketing Director while overseeing the execution of national campaigns. Your robust execution skills will support diverse initiatives, including supplier programs and digital content delivery. A deep understanding of loyalty program management will enable you to optimize member experiences and track engagement metrics effectively.
Responsibilities
- Operate and enhance the national loyalty programs effectiveness
- Execute SEM strategies for digital advertising campaigns
- Collaborate with partners for campaign and loyalty program promotions
- Monitor performance metrics and adjust strategies accordingly
- Prepare insightful performance reports for stakeholders ...