Job Description
Overview
At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
The GTM Systems Manager at Instructure, Inc. will be responsible for the strategic oversight, administration, and optimization of the Go‑to‑Market (GTM) technology stack, ensuring seamless integration and efficient operation to support sales, marketing, and customer success initiatives.
Responsibilities- Administer and optimize key GTM platforms (Salesforce, Marketo, Outreach, Gainsight), ensuring data integrity, system scalability, and user adoption.
- Collaborate with GTM leadership to define system requirements, evaluate new technologies, and develop a strategic roadmap for GTM systems aligned with business objectives.