Director of Marketing

MetaLab

Victoria, British Columbia, Canada
Full-time
Posted March 14, 2026

Job Description

The Role

Your responsibilities

  • Steward of the Metalab brand, translating this into brand-building opportunities and tactical marketing strategies that drive results.
  • Own the overall marketing vision, planning, execution, and budget.
  • Manage and roll out marketing and brand awareness strategies from concept to execution to measurement, including campaigns, events, digital marketing, social media, and PR.
  • Lead and grow a marketing team handpicked to tell engaging stories through design and content about what we do and how we do it; ensuring their deliverables ladder up to our strategies and goals while executing alongside them in order to deliver it.
  • Ability to report on and assess marketing performance and campaign effectiveness with data-driven insights, attribution, and analytics.
  • Immerse yourself in Metalab's history, portfolio, and client work to uncover the best stories to tell and co...