Job Description
Role Description This is a full‑time Ottawa‑based role for an E‑Commerce Growth & Marketing Manager. The successful candidate will lead and execute CanadaWheels’ digital growth and marketing initiatives across CanadaWheels and USAWheels. The role combines performance marketing, lifecycle marketing, analytics, content strategy, merchandising collaboration, and e‑commerce optimization. You will work closely with leadership, product/platform teams, design, and external partners to drive customer acquisition, conversion, retention, and revenue growth.
Responsibilities
Lead and execute the overall growth and marketing strategy across CanadaWheels and USAWheels
Manage and optimize email marketing campaigns, lifecycle flows, and customer retention initiatives
Oversee social media strategy, content planning, and campaign execution
Collaborate with internal design, product, and development teams to improve conversion rates and user experience
Responsibilities
Lead and execute the overall growth and marketing strategy across CanadaWheels and USAWheels
Manage and optimize email marketing campaigns, lifecycle flows, and customer retention initiatives
Oversee social media strategy, content planning, and campaign execution
Collaborate with internal design, product, and development teams to improve conversion rates and user experience