Job Description
Unlock growth at Shipfusion as our Field Marketing & ABM Strategist. This role merges strategic marketing with hands-on event execution to enhance our account-based marketing initiatives.
Reporting to the Head of Marketing, you'll craft bespoke marketing campaigns and lead event logistics that resonate with Shipfusion's ideal customer profile. Your expertise will help prepare targeted account lists while driving pipeline growth and success through effective event management and strategic ABM outreach. This dynamic position promises to shape the future of our marketing efforts.
Key Responsibilities:
• Identify and strategize key events for target audiences
• Collaborate with sales teams on revenue-focused event strategies
• Execute pre- and post-event ABM outreach
• Monitor and report on campaign performance and leads
• Manage event budgets and analyze lead generation impact
Requirements:
• 3-6 years in B2B field marketing and event management
• Excellent ...
Reporting to the Head of Marketing, you'll craft bespoke marketing campaigns and lead event logistics that resonate with Shipfusion's ideal customer profile. Your expertise will help prepare targeted account lists while driving pipeline growth and success through effective event management and strategic ABM outreach. This dynamic position promises to shape the future of our marketing efforts.
Key Responsibilities:
• Identify and strategize key events for target audiences
• Collaborate with sales teams on revenue-focused event strategies
• Execute pre- and post-event ABM outreach
• Monitor and report on campaign performance and leads
• Manage event budgets and analyze lead generation impact
Requirements:
• 3-6 years in B2B field marketing and event management
• Excellent ...