Field Marketing Manager (m/f/d) - Central Eastern Europe

Leica Geosystems

Warsaw, Masovian Voivodeship, Poland
Full-time
Posted June 12, 2026

Job Description

This appeals to you


  • Ownership and execution of the regional marketing plan across CEE, aligned with sales and business growth targets

  • Acting as the key marketing partner for distribution partners, supporting joint campaigns, events, and demand generation initiatives

  • Translation of commercial priorities into integrated marketing campaigns across digital, events, and partner channels

  • Tracking and optimisation of marketing performance across the full funnel, from lead generation to pipeline contribution

  • Planning and execution of regional events, trade fairs, and industry conferences, including partner-led activations

  • Ensuring consistent brand execution across all markets and touchpoints in the region

  • Localisation of global marketing content and adaptation for regional needs and distribution partner use

  • Support of segmentation and targeting activities to improve campaign effectiv...