General Sales Manager

Pattison Media

Canada, British Columbia, Canada
Full-time
Posted March 21, 2026

Job Description

Okanagan Division

We are seeking an experienced Sales Manager with strong leadership skills to lead our high-performance sales team in the Okanagan. This position oversees our 2 markets located in Kelowna and Vernon and will be based in the central Okanagan. This role goes beyond driving revenue—it’s about mentoring a team, building lasting client relationships, and positioning Pattison Media as the leading partner to serve our local radio and digital clients in a highly competitive, multi-market, multi-product division.

This position reports to the Director of Non-Metro Sales.

Responsibilities

  • Lead, mentor, and inspire a team of sales professionals to meet and exceed performance goals.
  • Maximize advertising revenue on radio and digital platforms, while managing key accounts and long-term relationships.
  • Establish local sales budgets in conjunction with Director of Sales, Non-Metro markets and General Manager.
  • Foster a culture o...