Job Description
Take charge of Geotab's demand generation initiatives and elevate pipeline strategies. Belong to a culture that encourages innovation and a high-performance team in a hybrid-flexible model.
As Senior Manager of Demand Generation, you will redefine how Geotab approaches marketing and engage buyers across various touchpoints. This pivotal role demands strong leadership as you cultivate a high-velocity demand generation environment. You’ll be a critical asset in aligning sales and marketing efforts toward tangible revenue outcomes.
Key Responsibilities:
• Own and optimize end-to-end demand generation strategy
• Lead integrated campaigns focusing on B2B buyer journeys
• Streamline workflows to eliminate complexity in processes
• Collaborate with creative teams to create effective content
• Analyze campaign performance and metrics
Requirements:
• 8–12 years of experience in B2B marketing, preferably in demand generat...
As Senior Manager of Demand Generation, you will redefine how Geotab approaches marketing and engage buyers across various touchpoints. This pivotal role demands strong leadership as you cultivate a high-velocity demand generation environment. You’ll be a critical asset in aligning sales and marketing efforts toward tangible revenue outcomes.
Key Responsibilities:
• Own and optimize end-to-end demand generation strategy
• Lead integrated campaigns focusing on B2B buyer journeys
• Streamline workflows to eliminate complexity in processes
• Collaborate with creative teams to create effective content
• Analyze campaign performance and metrics
Requirements:
• 8–12 years of experience in B2B marketing, preferably in demand generat...