Job Description
Join a cutting-edge team as Lead Creative Strategist, transforming creative strategy into high-impact video ads on Meta. With 5+ years of experience, you will mentor teams and elevate performance creatives across multiple campaigns.
This leadership role focuses on building and mentoring a high-performing creative strategy team. You will spearhead the creative direction and ensure top-tier ad performance for 8-9 figure DTC brands using UGC-style creatives. Your expertise in analyzing performance data will drive macro creative pivots and optimize strategies effectively.
Key Responsibilities:
• Mentor creative strategists in scriptwriting and conceptualizing projects
• Develop direct response strategies for high-conversion UGC scripts
• Analyze performance data for effective creative pivots across campaigns
• Collaborate cross-functionally for seamless workflow execution
• Establish efficient feedback systems for creators and editors...
This leadership role focuses on building and mentoring a high-performing creative strategy team. You will spearhead the creative direction and ensure top-tier ad performance for 8-9 figure DTC brands using UGC-style creatives. Your expertise in analyzing performance data will drive macro creative pivots and optimize strategies effectively.
Key Responsibilities:
• Mentor creative strategists in scriptwriting and conceptualizing projects
• Develop direct response strategies for high-conversion UGC scripts
• Analyze performance data for effective creative pivots across campaigns
• Collaborate cross-functionally for seamless workflow execution
• Establish efficient feedback systems for creators and editors...