Job Description
Key Responsibilities
- Lead paid advertising strategy and performance marketing for key accounts, ensuring strong execution and achievement of client goals.
- Demonstrate expert‑level proficiency in at least two major advertising channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, YouTube, Snapchat, etc.).
- Serve as the primary escalation point for key accounts, resolving roadblocks and driving performance.
- Apply advanced cross‑channel and technical expertise (attribution, incrementality, advanced measurement) to deliver impactful client results.
- Oversee high‑quality campaign execution, including thorough QA to prevent revenue‑impacting errors.
- Ensure accurate budget pacing and advise on budget changes.
- Maintain excellent communication with clients and internal teams, leading strategic conversations and performance discussions.
- Mentor and elevate team talent through coaching, training, and support; iden...