Job Description
Job Description: Paid Media Specialist Position Overview: We are seeking a highly skilled and results-driven Paid Media Specialist to join our team. As a Paid Media Specialist, you will play a crucial role in developing and implementing effective paid media campaigns across mainly Google and Meta Ads. Your expertise in paid search, social media advertising, and other paid media channels will drive our clients online visibility, engagement, and conversions. We primarily work with e Commerce clients. Responsibilities: 1. Strategy Development: Collaborate with our creative strategist to develop comprehensive paid media strategies aligned with overall business objectives. Identify target audiences, key performance indicators (KPIs), and budget allocations for each campaign. 2. Paid Search Management: Manage and optimize paid search campaigns (Google Ads) to drive targeted traffic and maximize conversions. Conduct keyword research, create compelling ad copy, and continually monitor performa...