Job Description
Brand & Content Manager (Head of Department)Overview
We are seeking a Brand & Content Manager to lead brand development and content strategy for a new iGaming market launch in Brazil. This is a key role focused on building a strong, locally relevant brand presence from the ground up, driving awareness, engagement, and acquisition through compelling storytelling and high-impact campaigns.
You will play a central role in defining how the brand connects with Brazilian audiences, ensuring cultural relevance, regulatory alignment, and consistency across all channels.
Key Responsibilities- Define and implement brand positioning tailored to the Brazilian market, ensuring differentiation in a competitive iGaming landscape
- Develop and execute go-to-market campaigns for launch and ongoing growth
- Own and lead the content strategy, including planning, creation, and distribution across digital platforms (social, web, CRM, affiliates)
- Build a strong, con...