Job Description
At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.
Lyft's B2B revenue is scaling fast — Business Travel, Healthcare, Lyft Pass, and Self-Serve SMB represent a significant and growing share of total bookings. We're looking for a Senior Demand Generation Manager to execute and evolve the demand engine that drives this growth. This is a high-ownership, high-visibility role embedded at the intersection of campaigns, content, and pipeline — running programs that move accounts from awareness to activated customers at scale.
You'll own execution across the full B2B marketing funnel, leading a small but focused team and working in close partnership with Sales, Product, Analytics, and Marketing Operations. You'll be expected to tie every program to measurable pipeline impact and to develop into a broader strategic leader over time.
**Responsibilities:*...
Lyft's B2B revenue is scaling fast — Business Travel, Healthcare, Lyft Pass, and Self-Serve SMB represent a significant and growing share of total bookings. We're looking for a Senior Demand Generation Manager to execute and evolve the demand engine that drives this growth. This is a high-ownership, high-visibility role embedded at the intersection of campaigns, content, and pipeline — running programs that move accounts from awareness to activated customers at scale.
You'll own execution across the full B2B marketing funnel, leading a small but focused team and working in close partnership with Sales, Product, Analytics, and Marketing Operations. You'll be expected to tie every program to measurable pipeline impact and to develop into a broader strategic leader over time.
**Responsibilities:*...