Job Description
Bilingual Senior Growth and Innovation Strategist
We’re looking for a Bilingual Senior Growth and Innovation Strategist to lead cross‑functional, net‑new growth initiatives that sit outside existing channel roadmaps (paid media, SEO, CRO, CRM/email, etc.). Your mission is to build a Growth Innovation Roadmap from scratch, identify and validate new growth vectors, drive synergy across teams and business units, and turn hypotheses into measurable outcomes.
What you’ll do here
- Own the Growth Innovation Roadmap: map white‑space opportunities beyond current streams; prioritize using frameworks (ICE/RICE), and align to business objectives.
- Structure a portfolio of experiments— from pilots / POCs to scaled deployment (always‑on) – and design, test, and scale new initiatives across acquisition and activation programs: cashback, contests, referrals, partner offers, cross‑sell, and new funnels.
- Identify partnership and ecosystem targets, cond...