Job Description

**Position Overview**

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success.

PNC is seeking a Senior Manager, Multicultural Brand Marketing to lead brand building efforts, with priority emphasis on the U.S. Hispanic segment, one of the fastest growing customer segments in the country.

This role is responsible for shaping and executing a long term brand strategy that increases awareness, relevance, and consideration of PNC as a bank of choice within Hispanic communities nationwide. A successful candidate will develop marketing campaigns that contribute to PNC’s growth agenda as a top national bank.

Our established Brand Platform, Brillantemente Aburrido, is ...