Senior Marketing Leader for Growth and Demand Generation

Pursuit Collection

calgary, ab, Canada
Full-time
Posted June 07, 2026

Job Description

Lead innovative strategies as a Senior Marketing Manager specializing in growth and demand generation. Harness data to inform lifecycle marketing and enhance engagement within a collaborative setting.

This pivotal role focuses on developing and executing marketing strategies that drive engagement. As a leader of a high-performing team, you will optimize lifecycle marketing through detailed performance analysis. Your collaboration with key stakeholders will ensure successful implementation of marketing initiatives across various platforms.

Key Responsibilities:
• Direct lifecycle marketing programs and demand generation strategies
• Analyze data to optimize marketing performance
• Supervise partnerships with agency teams for optimal outcomes
• Manage budget allocation for performance marketing campaigns
• Ensure effective cross-functional collaboration

Requirements:
• 6+ years of experience in lifecycle marketing...