Job Description
Senior Manager, Advertising Strategy & Intelligence — AI Technologies
Company Overview
This is a high-impact opportunity with a global technology organization that is modernizing how it approaches external marketing, advertising strategy, and customer engagement.
The business operates in a complex B2B environment with a global customer base, technical products, and long, multi-touch buying journeys. Historically, much of the advertising strategy and measurement approach has relied on more traditional methods, including agency-led execution and limited attribution visibility. The organization is now bringing more capability in-house and investing in more modern, data-driven, and AI-enabled marketing practices.
This role will be one of the first dedicated positions focused on defining how AI, automation, advanced analytics, and full-funnel intelligence can improve advertising effectiveness, campaign planning, customer targeting, and external marketing decis...