Sr. Manager, Category & Digital Marketing, Popeyes, Canada
2500 PLK Enterprises of Canada, Inc.
Job Description
Job Summary
Restaurant Brands International is looking for a Senior Manager, Category & Digital Marketing, Popeyes, Canada. The Senior Manager will set an ambitious vision for the menu, loyalty experience, and promotional calendar, and serve as an influential leader in aligning strategy across Product Innovation, Marketing Communications and Media, Restaurant Operations, Digital & Technology, and other teams to deliver profitable sales and traffic to Popeyes restaurants in Canada. This position reports to the Sr. Director, Marketing for Popeyes Canada and requires a 5‑day in‑office work schedule. Roles and Responsibilities
Build and maintain the national Marketing and Digital Calendars for Popeyes Canada, establishing an 18‑plus‑month runway and achieving SSS, SST, and restaurant profitability targets. Own the integrated Marketing & Digital calendar to grow profitable sales and traffic. Track and respond to competitive activity—media strategies, product launches, digi...
Restaurant Brands International is looking for a Senior Manager, Category & Digital Marketing, Popeyes, Canada. The Senior Manager will set an ambitious vision for the menu, loyalty experience, and promotional calendar, and serve as an influential leader in aligning strategy across Product Innovation, Marketing Communications and Media, Restaurant Operations, Digital & Technology, and other teams to deliver profitable sales and traffic to Popeyes restaurants in Canada. This position reports to the Sr. Director, Marketing for Popeyes Canada and requires a 5‑day in‑office work schedule. Roles and Responsibilities
Build and maintain the national Marketing and Digital Calendars for Popeyes Canada, establishing an 18‑plus‑month runway and achieving SSS, SST, and restaurant profitability targets. Own the integrated Marketing & Digital calendar to grow profitable sales and traffic. Track and respond to competitive activity—media strategies, product launches, digi...